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SUMMARY:Lunch Comms Corner - Disinformation : a democratic challenge and a
 n emerging risk for businesses
DTSTART:20261113T110000Z
DTEND:20261113T130000Z
DTSTAMP:20261108T181412Z
CATEGORIES:
DESCRIPTION:\nDisinformation : a democratic challenge and an emerging risk
  for businesses\n\n	Disinformation is no longer just a political issue or 
 a matter of educating our children: it now affects every sector of society
 \, including businesses.\n\n	False reports of store closures\, dangerous p
 ractices promoted by irresponsible influencers misusing major brands' prod
 ucts on TikTok\, allegations that products are unsafe for consumption\, an
 d activist-led campaigns discrediting entire industries: examples of fake 
 news targeting brands are on the rise.\n\n	With artificial intelligence ac
 celerating and facilitating this phenomenon\, we will explore how business
 es can protect themselves against disinformation\, regain control of their
  own narrative and rebuild trust among both internal and external audience
 s.\n\nConference held in french. \n
LOCATION:2 place de la bourse 9002 69002 LYON - FR
ORGANIZER:THE LYINC - LYON INTERNATIONAL CLUB
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